What cookies we use and why.
Last updated: 20 March 2026
Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work more efficiently and to provide information to site owners. Some cookies are essential for the website to function; others help us understand how visitors use the site so we can improve it.
We also use localStorage, a browser-based storage mechanism, to remember your cookie consent preference.
This website uses a consent-first approach. No analytics or marketing cookies are set until you actively click "Accept" on our cookie consent banner. If you reject cookies or take no action, only essential functionality operates.
These are necessary for the website to function and cannot be switched off.
| Storage | Purpose | Duration |
|---|---|---|
cookie_consent (localStorage) |
Remembers your cookie consent choice so the banner is not shown repeatedly. | Until you clear browser data |
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
_ga |
Google Analytics | Distinguishes unique users by assigning a randomly generated number. | 2 years |
_ga_* |
Google Analytics | Maintains session state for Google Analytics 4. | 2 years |
_gid |
Google Analytics | Distinguishes users for analytics reporting. | 24 hours |
_gat |
Google Analytics | Throttles request rate to limit data collection on high-traffic sites. | 1 minute |
These cookies are set by third-party services we use and may track your browsing activity to help us understand engagement.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
__hssc |
HubSpot | Tracks sessions. Used to determine if HubSpot should increment the session number and timestamps in the __hstc cookie. |
30 minutes |
__hssrc |
HubSpot | Set to determine if the user has restarted their browser. If this cookie does not exist when HubSpot manages cookies, it is considered a new session. | Session |
__hstc |
HubSpot | Tracks visitors. Contains the domain, initial timestamp, last timestamp, current timestamp, and session number. | 6 months |
hubspotutk |
HubSpot | Keeps track of a visitor's identity. Passed to HubSpot on form submission and used to de-duplicate contacts. | 6 months |
Our website implements Google Consent Mode v2, which ensures that Google services (Analytics, Ads) respect your consent choices. When you reject cookies:
We use Google Tag Manager (GTM) to manage the analytics scripts on our site. GTM itself does not set cookies or collect personal data. It is a container that fires other tags (such as Google Analytics) based on your consent preferences.
You can manage your cookie preferences at any time by:
Our website links to external sites (ICA, Veterans Gateway, SSAFA, Royal British Legion, COBSEO) which may set their own cookies. We have no control over these cookies and recommend you review the cookie policies of these sites.
We may update this Cookie Policy to reflect changes in our practices or for regulatory reasons. Changes will be published on this page with an updated date.
If you have questions about our use of cookies, please contact us at ica_hq@roseandlaurel.uk.
For more information about how we handle personal data, see our Privacy Policy.